Insurance for marketing agencies and consultants
Secure marketing agency insurance quickly and without fuss. We're simply-priced, flexible and upfront.
Marketing agencies and consultants face many risks
Claims that your work did harm
Sometimes campaigns can the exact opposite effect or fall flat. In those situations you're likely to receive some demands of financial compensation.
Unforeseen accidents leading to an injury
Having clients coming to your office or running campaign involving third parties can lead to costly accidents.
Not making ends meet due to illness
Your business likely relies on the income you earn. If you're out seriously ill, would you have enough reserves to afford regular monthly outgoings?
Breach of confidentiality
Your client share a lot of sensitive info with you. If you accidently misplace a file or send it to the wrong place, your client may demand financial remedy.
You need marketing agency insurance that's provides great legal support if you're accussed of a costly mistake.
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What insurance do marketing businesses need?
Choosing the right insurance for you depends on the size and nature of your business. Key insurance covers marketing businesses should consider include:
Professional indemnity
Provides you with legal defence against claims of confidentiality breaches, causing a financial loss or breach of copyright.
Public liability
Protects your business against claims of causing an injury or property damage to a third party.
Business owner protect
Reimburses business expenses if you become seriously ill or injured and can't work.
How important is insurance for marketing agencies?
There are many disciplines to marketing and each comes with its own risks. You need to protect your business against threats to your reputation and bank balance as a result of professional negligence or errors claims from unhappy clients
Clients get in touch with you because they’re looking to use your expertise to increase sales, brand awareness, conversions and promote other aspects of their business. Since you’re taking their money, they will expect results from you.
These expectations, especially in marketing where nothing can be guaranteed, can be difficult to manage and as a result disputes with clients are not uncommon. Following a seemingly unsuccessful campaign clients demand explanations and with that may come requests for more work to be done for free, refunds of money paid, and sometimes even claiming compensation if the campaign had the opposite effect on the success of their business.
Even when you’re doing your best and working hard, sometimes things don’t turn out as planned. No one can predict what the market will do, nor can you control your client’s actions. It’s important that you protect your business with solid legal insurance covers because it can be very costly in time and money to manage a conflict with an unhappy client.
Key insurance for marketing consultants and companies
Every marketing consultant and company should consider several legal covers to protect their business. Some are required by law while others are just good common sense when it comes to protecting your business.
Professional indemnity insurance for marketing consultants and agencies
The first and possibly most important cover designed to defend your business against dissatisfied clients demanding financial compensation in remedy of professional negligence or error. A good professional indemnity cover should be underpinned by relevant wording, A+ rated insurer with a reputation for paying claims but also a legal process that works when you’re in need of help.
When deciding on a limit, you’ll need to consider a number of factors such as the value of your client contracts, the possible financial impact if the marketing campaign had the opposite effect and any contractual requirements.
Business legal expenses
A useful legal cover add-on to take care of tax and commercial disputes not usually covered by PI insurance. It’s designed to provide you with professional assistance and defence if you’re facing a business issue such as a contract dispute. Quite common in the marketing industry where clients always expect more or might say you went beyond the brief.
Situations like these tend to result in underpayments or breach of contract. Unpaid invoices is another rising issue. With good practices you can reduce the risk but chargebacks still happen even on bank transfers. And there is HMRC saying you haven’t paid the right amount of tax. Having a legal backup in the form of legal expenses cover can come very handy.
When to buy public and employers liability for a marketing agency
Not every marketing agency will need those insurance covers so consider your circumstance first before buying. You don’t want to be spending unnecessarily.
Public liability insurance
A crucial cover to defend you and your business against unfortunate accidents is public liability. If you have any kind of face to face contact with your clients and the public during the course of your business, there are always risks of an injury or property damage. Something as small as spilling your flat white over a client’s laptop can set you back a few thousand pounds.
Employers liability insurance
This is a must have by law if you have anyone working for you in any kind of capacity - full time and part time staff, contractors or even volunteers. However, if you’re a family run business - husband and wife - without any other staff you don’t need to buy this cover.
The size of your contracts is also a factor. While you might be limiting your liability in client contracts, you are not immune to claims exceeding this amount. Ensure that the PI limit you select is sufficient for the size of your business.
When you decide to protect your business with Suited we want you to get more than just insurance. That's why with every policy subscription we include Business Legal Protect. From the moment you sign up you gain access to extra support services which are all part of our price.
- IR35 & HMRC investigations
- Legal matters concerning your business
- Negative PR (£25,000 cover)
- Criminal prosecution
- Compliance & regulation issues
- Unpaid invoices (over £200)
- Free tax advice
- Free commercial legal advice
- Counselling for you and your staff
- Access to a legal template library
- Identity theft assistance
How much does insurance for marketing agencies cost?
Price depends on many factors including business activity, the cover you choose and the level of protection (also known as the limit). With Suited you can mix and match covers and limits. Below are some cover examples, but you will be able to build your own.
Common questions
Does Suite professional indemnity insurance for marketing consultants cover the work of my subcontractors?
Yes but do not waive your rights to recover against their insurance. Also you should make sure your subcontractors are suitably insured for the work they do for you.
Can I pause my Suited insurance if I have no work at the moment?
Yes, Suited offers a ‘hibernate’ option which means saving money while staying insured for your past work under professional indemnity.
Is insurance for marketing agencies compulsory?
Business insurance for marketing companies isn’t required by law but employers’ liability insurance is if your business has employees.
Do I need qualifications to get marketing agency insurance?
There is a wide range of options in the UK. Suited insurance is only available to those have relevant qualifications or prior experience.
No problem, with Suited you can flex your insurance as your business evolves.
Save money by not paying extra to change your cover.
No longer need us? Cancel anytime, no more to pay.
The fast and hassle free way to get business insurance for small professional outfits.